Marketing Ideas tagged with Media

Major Brands Sceptical of Social Media

February 03, 2010 09:02

Only one fifth of marketers in organisations consider social media as a core factor in their marketing strategy according to a study done by the Internet Advertising Bureau (IAB). These organisations include Coca-Cola, RBS and the COI. Continue reading, Major Brands Sceptical of Social Media

VISA Tries 3-D Display in Grand Central

February 03, 2010 10:05

CBS Outdoor unveiled the first high-definition 3-D projection display in New York's Grand Central Terminal. And yes, the display, for Visa's Go World campaign, requires special 3-D glasses, which are distributed on site by brand ambassadors. Continue reading, VISA Tries 3-D Display in Grand Central

Marketers' Use of Twitter Goes Beyond Just Tweeting

February 03, 2010 10:40

For much of the past year, hypothesizing about Twitter’s ad model has been a favourite Silicon Valley parlor game. So far, none has emerged, but that hasn’t stopped brands from reaping the rewards of Twitter’s growing popularity in surprising ways. Continue reading, Marketers' Use of Twitter Goes Beyond Just Tweeting

Local Media's Digital Ad Revenue Soars

March 12, 2010 12:33

The growth of digital advertising revenue for local TV and radio will outpace overall ad spending for those media between 2009 and 2014, according to a BIA/Kelsey study released yesterday. Continue reading, Local Media's Digital Ad Revenue Soars

Categories Announced for the MTN Radio Awards

March 19, 2010 12:21

The very best of South Africa's on-air and behind-the-scenes radio talent will be honoured at this year's prestigious MTN Radio Awards, taking place at Monte Casino on 15th May 2010. This is the first time the radio broadcasting industry is being recognised in this manner and it's long overdue. Continue reading, Categories Announced for the MTN Radio Awards

Speaker Lineup for 2010 Festival of Media

March 19, 2010 12:27

The fourth annual Festival of Media, to be hosted 18 - 20 April 2010 in Valencia, Spain will feature a lineup of business leaders from the global communications and advertising industry. Speakers will address the issues affecting the industry and provide insight into how the marketing industry is evolving. Continue reading, Speaker Lineup for 2010 Festival of Media

MTN Campaign Pushes African Win for 2010

March 19, 2010 12:36

MTN, 2010 FIFA World Cup sponsor, has unveiled a campaign that aims to support an African winner in the upcoming event. MTN plans to roll out its Africa United campaign across the continent, comprising communication across print, broadcast and online channels. Continue reading, MTN Campaign Pushes African Win for 2010

iPad is Apple’s Newest Opportunity for Branding

March 26, 2010 08:42

Pretty soon you’ll see a bunch of iPads walking around, to the delight of application developers the world over. The iPads themselves won’t have grown legs, but the pre-order sales exceeded 100k in the first two days, heightening the anticipation around Apple’s latest family member. And with the official release of the iPad just around the corner, we’re seeing some of that anticipation emerge in the form of apps we can expect to see on the iPad. Continue reading, iPad is Apple’s Newest Opportunity for Branding

Castrol's Digital and PR Marketing Campaign for 2010 FIFA World Cup ™ Announced

April 16, 2010 09:10

Castrol has announced its global digital and PR campaign to leverage its sponsorship of the 2010 FIFA World Cup. Continue reading, Castrol's Digital and PR Marketing Campaign for 2010 FIFA World Cup ™ Announced

Sony Announce World Cup 3D Coverage for FIFA ™

April 16, 2010 09:20

Two months before the start of the world’s most popular sporting championship, FIFA, which runs soccer’s World Cup, announced details about 3D coverage of the quadrennial event. Continue reading, Sony Announce World Cup 3D Coverage for FIFA ™

Major World Cup Campaign Launch by the Sun

April 16, 2010 09:28

The London’s Sun is gearing up for the launch of one of its biggest marketing campaigns of the year to promote its coverage of the FIFA World Cup in South Africa. Continue reading, Major World Cup Campaign Launch by the Sun

Marketing tip # 13 - 10 Top Online Marketing Strategies for the World Cup

April 16, 2010 12:10

Make sure every cent produces results by allocating funds to internet marketing for your business through the World Cup, it is measurable and has proven to increase return on investment. Continue reading, Marketing tip # 13 - 10 Top Online Marketing Strategies for the World Cup

Facebook Advertising has a Greater Effect than Standard Display Ads

April 22, 2010 09:01

The Nielsen Company and social networking site Facebook released a report which reveals that online advertising within a social context increases campaign effectiveness. Continue reading, Facebook Advertising has a Greater Effect than Standard Display Ads

Mobile Marketing is Boosted Annually

April 29, 2010 10:57

Mobile advertising rocketed by 32% year-on-year in 2009 to R424, 88 million, with entertainment, media and telecoms brands driving growth. Continue reading, Mobile Marketing is Boosted Annually

Jimmy Choo’s Real-Time Shoe Giveaway Using Foursquare

May 07, 2010 10:40

High-end shoe brand Jimmy Choo is running a real-time treasure hunt around London, using location-based social media tool Foursquare. Over the next few weeks, a single pair of trainers from the new Jimmy Choo trainer range will check in at fashionable hangouts around London, and will send real-time updates about their whereabouts. Continue reading, Jimmy Choo’s Real-Time Shoe Giveaway Using Foursquare

The Most Effective Outdoor Ads Are the Subtle Ones

May 21, 2010 12:59

Animated outdoor advertisements boom better with audiences according to a study by Kinetic Worldwide and Clear Channel Outdoor. Continue reading, The Most Effective Outdoor Ads Are the Subtle Ones

Marketing Ideas

  1. 31 Marketing Ideas tagged with Advertising
  2. 1 Marketing Idea tagged with Advertising Communication
  3. 3 Marketing Ideas tagged with Blue Lemon
  4. 16 Marketing Ideas tagged with Brand
  5. 8 Marketing Ideas tagged with Brand Awareness
  6. 1 Marketing Idea tagged with Branded Clothing
  7. 2 Marketing Ideas tagged with Branded Gifts
  8. 24 Marketing Ideas tagged with Branding
  9. 2 Marketing Ideas tagged with Branding Professionals
  10. 16 Marketing Ideas tagged with Brands
  11. 10 Marketing Ideas tagged with Campaign
  12. 4 Marketing Ideas tagged with Campaign Launch
  13. 12 Marketing Ideas tagged with Consumer
  14. 3 Marketing Ideas tagged with Corporate Clothing
  15. 3 Marketing Ideas tagged with Corporate Events
  16. 4 Marketing Ideas tagged with Corporate Gifts
  17. 1 Marketing Idea tagged with Corporate Image
  18. 12 Marketing Ideas tagged with Customers
  19. 4 Marketing Ideas tagged with Digital
  20. 1 Marketing Idea tagged with Digital Advertising
  21. 1 Marketing Idea tagged with Digital Campaign
  22. 5 Marketing Ideas tagged with Digital Marketing
  23. 1 Marketing Idea tagged with Digital Media
  24. 15 Marketing Ideas tagged with Events
  25. 3 Marketing Ideas tagged with Evolving Your Brand
  26. 1 Marketing Idea tagged with Exhibition
  27. 1 Marketing Idea tagged with Expo
  28. 1 Marketing Idea tagged with Holiday Gifts
  29. 1 Marketing Idea tagged with Interent
  30. 1 Marketing Idea tagged with Jobs At Blue Lemon
  31. 4 Marketing Ideas tagged with Launch
  32. 1 Marketing Idea tagged with Management
  33. 70 Marketing Ideas tagged with Marketing
  34. 16 Marketing Ideas tagged with Marketing Tip
  35. 16 Marketing Ideas tagged with Media
  36. 6 Marketing Ideas tagged with Mobile
  37. 14 Marketing Ideas tagged with Online
  38. 4 Marketing Ideas tagged with Product Event
  39. 4 Marketing Ideas tagged with Product Launch
  40. 9 Marketing Ideas tagged with Promote
  41. 3 Marketing Ideas tagged with Promotional
  42. 1 Marketing Idea tagged with Promotional Benefits
  43. 1 Marketing Idea tagged with Promotional Clothing
  44. 2 Marketing Ideas tagged with Promotional Events
  45. 1 Marketing Idea tagged with Promotional T Shirts
  46. 1 Marketing Idea tagged with Revenue
  47. 1 Marketing Idea tagged with Seminar
  48. 6 Marketing Ideas tagged with Social Marketing
  49. 13 Marketing Ideas tagged with Social Media
  50. 13 Marketing Ideas tagged with Social Networking
  51. 5 Marketing Ideas tagged with Sponsor
  52. 10 Marketing Ideas tagged with Sponsorship
  53. 5 Marketing Ideas tagged with Technology
  54. 5 Marketing Ideas tagged with Video

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Promotions

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  9. 1 Promotion tagged with Blue Lemon
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  22. 41 Promotions tagged with Corporate Clothing
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  24. 3 Promotions tagged with Eco Friendly Products
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  29. 83 Promotions tagged with Funky
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  59. 122 Promotions tagged with Soccer Promotions
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  63. 99 Promotions tagged with Technology
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  69. 53 Promotions tagged with Winter Clothing 2010
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  72. 5 Promotions tagged with Wristbands